The Opportunities for the Majority (OMJ), created in 2007 by the Inter-American Development Bank (IDB), promotes and finances market-based, sustainable business models that engage private sector companies, local governments and communities in the development and delivery of quality products and services for the majority of the population of Latin America and the Caribbean.
OMJ projects seek to increase productivity, bring the poor into the formal economy, create jobs, address market failures that raise costs for those least able to afford them, and bring quality goods and services to the 360 million people in Latin America and the Caribbean who are at the “Base of the Pyramid.”
The Inter-American Development Bank (IDB) offers 50 years of multilateral financing experience and a network of 26 country offices in the region to help investors and market participants focus their business strategies on opportunities that will address unmet demands in underserved markets. The IDB’s involvement in the initiative ensures that each of its projects will undergo a rigorous evaluation that stresses economic and financial viability as well as the targeting of investments to benefit low-income populations. The Bank has the capability to promote partnerships and multiply the effectiveness of successful projects by applying lessons learned and by financing similar programs throughout Latin America and the Caribbean.