|
Managing Organization:
TV Azteca & Grupo Dataflux
Managing Organization URL:
![]()
Contact Name:
Adri�n Gonz�lez, Director of Operations
Contact Email:
adriang@todito.com
Contact Phone:
(8) 319.36.00
Contact Address:
Nacional Highway Km 2.71, Col. The Estanzuela, Monterrey, N.l., Mexico, C.P 64988
Activity URL:
|
Activity Description:
Todito.com, a Monterrey, Mexico-based company, is implementing a cross-border e-commerce venture. The idea is that Mexican workers in the North, instead of sending money through notoriously expensive transfers, would buy products such as refrigerators and stoves on the Internet, which Mexican companies would then deliver to their families in Mexico. Relying on massive promotion over Hispanic television in the U.S. for promotion, Todito would make 3.5 percent to 9 percent commission on sales. Eventually customers in the U.S. would be able to shop at 120 on-line stores, transfer money between accounts in the two countries, and pay bills in Mexico. To get around low computer ownership among Mexican Americans, Todito is installing kiosks in supermarkets, home electronics stores, banks and other businesses in Hispanic communities in the U.S. At the kiosks people can surf the net and then shop and make transfers after depositing money with the local business. Todito is also deploying their Internet kiosks in Mexico, including a planned 660 kiosks in Grupo Elektra stores located throughout the country.
|
