http://www.nextbillion.net/blogs/2008/02/14/sun-microsystems-ceo-schwartz-on-emerging-markets-and-the-bop Comments for "Sun Microsystems' CEO Schwartz on Emerging Markets and the BoP" en http://www.nextbillion.net/blogs/2008/02/14/sun-microsystems-ceo-schwartz-on-emerging-markets-and-the-bop I had an interesting meeting today, during which one of the people I was speaking with brought up a talk given by Jonathan Schwartz last August. <a href="http://en.wikipedia.org/wiki/Jonathan_I._Schwartz">Schwartz</a> - the CEO of Sun Microsystems - delivers a fascinating talk over about 25 minutes during which he relates important demographic and development trends to Sun&#39;s need to develop and implement a &quot;base of the pyramid&quot; strategy.<br /><br />(Full disclosure: during the speech, Schwartz mentions NextBillion writer and WRI Vice President <a href="/user/17">Al Hammond</a> by name, and cites data from <a href="http://www.wri.org/thenext4billion"><em>The Next 4 Billion: Market Size and Business Strategy at the Base of the Pyramid</em></a>. What can I say - I&#39;m proud that Fortune 500 CEOs are looking to Al and to our report in support of their emerging markets strategies.) <br /><br /><iframe src="http://sunfeedroom.sun.com/linking/index.jsp?skin=twoclip&fr_story=FRsupt216436&rf=ev&hl=true" width="627" height="277" scrolling="no" frameborder="0" marginwidth="0" marginheight="0" ></iframe><br class="clear" /><p><a href="http://www.nextbillion.net/blogs/2008/02/14/sun-microsystems-ceo-schwartz-on-emerging-markets-and-the-bop">read more</a></p> http://www.nextbillion.net/blogs/2008/02/14/sun-microsystems-ceo-schwartz-on-emerging-markets-and-the-bop#comment Business Development Financial Services Strategy Telecommunications and IT TheNext4Billion Thu, 14 Feb 2008 18:24:25 -0500 Rob Katz 5195 at http://www.nextbillion.net