Banco Wal-Mart Targets the 'Unbanked'

Abigail Keene-Babcock — Mon, 17 Dec 2007 11:18:28 -0500

December 14, 2007 - 00:00, BusinessWeek

Wal-Mart Banks on the 'Unbanked'

Story Link: http://www.businessweek.com/magazine/content/07_52/b4064042918153.htm

Teaser:
Every day 2.5 million people walk through the doors of a Wal-Mart (WMT) store in Mexico, generating nearly $20 billion in sales last year. Now they are potential customers of Banco Wal-Mart, the chain's new lending operation. So are the company's 12,000 Mexican suppliers, as well as its 155,000 employees. "We want to leverage this traffic we have in our stores," says Julio B. Gómez, Banco Wal-Mart's chief executive.

Every day 2.5 million people walk through the doors of a Wal-Mart (WMT) store in Mexico, generating nearly $20 billion in sales last year. Now they are potential customers of Banco Wal-Mart, the chain's new lending operation. So are the company's 12,000 Mexican suppliers, as well as its 155,000 employees. "We want to leverage this traffic we have in our stores," says Julio B. Gómez, Banco Wal-Mart's chief executive.

NextBillion.net - Development Through Enterprise - Banco Wal-Mart Targets the 'Unbanked' - Comments

Banco Wal-Mart Targets the 'Unbanked'