http://www.nextbillion.net/blogs/2007/10/13/strategy-in-a-difficult-retail-market Comments for "Strategy in a Difficult Retail Market" en http://www.nextbillion.net/blogs/2007/10/13/strategy-in-a-difficult-retail-market <p><img src="http://syndication.indiatimes.com/photo.cms?msid=20461823" border="0" alt="Swaminathan Aiyar" title="Swaminathan Aiyar" width="97" height="120" align="right" />Noted economist and consulting editor for <a href="http://economictimes.indiatimes.com/" title="The Economic Times">The Economic Times</a>, Swaminathan Aiyar has written an interesting <a href="http://timesofindia.indiatimes.com/S_A_Aiyer_Ambanis_retail_dilemma/articleshow/2435762.cms" title="Ambani needs to learn from Deveshwar">article</a> on strategy in retail markets.<br /><br />Aiyar argues that as Mukesh Ambani (<a href="http://www.ft.com/cms/s/44452fd6-75cc-11dc-b7cb-0000779fd2ac.html" title="Ambani set to join world’s richest">one of the wealthiest people</a> in the world), who is driving Reliance Industries’ foray into retail, could learn lessons from the much talked <a href="/activitycapsule/1138" title="e-Choupal initiative">e-Choupal</a> project of ITC. Reliance aims to invest USD 6 billion by 2011 in retail, with sales of possibly USD 25 billion, generating over 500,000 jobs directly and one million jobs indirectly. However, the launch of Reliance Fresh outlets has faced agitation from small players and is being branded in the same space as Wal-Mart.<br /><br />(This post continues past the break; click &quot;Read More&quot; to continue)<br /></p><br class="clear" /><p><a href="http://www.nextbillion.net/blogs/2007/10/13/strategy-in-a-difficult-retail-market">read more</a></p> http://www.nextbillion.net/blogs/2007/10/13/strategy-in-a-difficult-retail-market#comment Consumer Products Marketing Strategy Sat, 13 Oct 2007 08:56:28 -0400 Nitin Rao 4671 at http://www.nextbillion.net