http://www.nextbillion.net/newsroom/2007/01/08/indias-vast-market-lures-telecom-giants Comments for "India's Vast Market Lures Telecom Giants" en http://www.nextbillion.net/newsroom/2007/01/08/indias-vast-market-lures-telecom-giants <div class="flexinode-body flexinode-4"><span class="flexinode-timestamp-13"> January 5, 2007 - 09:00, </span> <span class="flexinode-textfield-14"> International Herald Tribune</span> <div class="flexinode-textfield-15"> India&#039;s vast market lures telecom giants</div><br> <div class="form-item"> <label>Story Link:</label> <a href="http://www.iht.com/articles/2007/01/05/business/hutch.php">http://www.iht.com/articles/2007/01/05/business/hutch.php</a> </div> <div class="flexinode--41"> <strong>Teaser: </strong><br /> Companies like General Motors, Unilever and Coca-Cola are pinning their future growth plans on Asia, where tens of millions of consumers are stepping over the threshold from poverty to the middle class. But to appeal to these low-income, highly price- conscious customers, many businesses are finding that they must learn to make money on drastically less expensive offerings. And as they reinvent th<br class="clear" /></div> <div class="flexinode-textarea-6"> When Krishnadeo Prasad Verma calls you from his mobile phone, there is a flicker of a ring, then silence.<br /><br />Verma, a chauffeur in Mumbai who makes $3 a day, pays only for the calls he dials, so he prefers to hang up and wait for a call back. It is a routine technique for the millions of low-income consumers who have made India the world&#39;s fastest-growing market for cellular phones.<br /><br class="clear" /></div> </div> http://www.nextbillion.net/newsroom/2007/01/08/indias-vast-market-lures-telecom-giants#comment Marketing Telecommunications and IT South Asia Mon, 08 Jan 2007 08:58:33 -0500 Rob Katz 3726 at http://www.nextbillion.net