Thanks for the article, its

Wills — Tue, 04 Sep 2007 07:06:51 -0400

Thanks for the article, its very true companies have to ensure they are giving value back and understand the social environment to succeed in gaining trust, especially in the sector of low income consumers. Wills

Developing Viable Business Models to Serve Low-Income Consumers: Lessons from the Philippines

John Paul — Wed, 07 Dec 2005 16:05:04 -0500

Session Title:
Managing Business at the BOP

Date of talk or publication:
2005

Speaker Name / Title:
Chris Beshouri, Gerardo Ablaza, Jr., Antonino Aquino

Organization:
McKinsey Philippines, Globe Telecom, Manila Water Company

Description:
An analysis of the business models of firms that have as their core business the delivery of products or services to low-income segments including the poor was undertaken in a effort to understand what it takes to profitably run businesses that serve these segments and determine whether there are common, exportable principles and key success factors that might be relevant to companies operating in other industries and geographies. The motivation for this analysis was three-fold. First, because low-income communities represent an enormous potential revenue pool, it is in the interest of corporations to find viable ways to serve them. Second, private sector capital and skills are critical to developing key infrastructure and institutions. Third, breakthrough business models for core products and services can have enormous developmental impact.

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Thanks for the article, its

Developing Viable Business Models to Serve Low-Income Consumers: Lessons from the Philippines