Information Request

Razz — Tue, 29 Apr 2008 00:41:40 -0400

Hi, I am in the process of doing a marketing research analysis of Nokia's global operations for my management schools project. Hence, Iam interested in recieving articles regarding Nokia's past and current strategies to penetrate the world market to become a global leader in the telecom industry. Iam looking forward to facts more than opinions in respect to the information if any. The opinions would have to be my own. If anyone has any complete information than please email me asap. Thank you.

Nokia's China strategy centers on undeveloped areas

Rob Katz — Tue, 25 Oct 2005 08:10:08 -0400

October 25, 2005 - 07:00, China Daily

Nokia sees chance in underdeveloped areas

Story Link: http://www.chinadaily.com.cn/english/doc/2005-10/25/content_487590.htm

Nokia, the world's leading mobile phone supplier, sees China's vast less-developed regions as a major driving force behind its future growth, a company executive said.

David Ho, president of Nokia (China) Investment Co Ltd, said Nokia will "make substantial efforts" to introduce low-price mobile phones to China to tap the less-developed markets.

"Mobile phone subscriber growth in big cities is continuing to slow since market penetration is already high," said Ho.

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Information Request

Nokia's China strategy centers on undeveloped areas