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Tuesday, November 22, 2005

HealthStore Case Study Details Franchise Approach to Healthcare

By Rob Katz


WRI's latest What Works case study, HealthStore's Franchise Approach to Healthcare - Harnessing the profit motive to deliver public health in Kenya, is now available at the NextBillion.net Resources page. The 43-page case study, written by Columbia University MBA students, outlines how a hybrid public-private franchise model is serving over 400,000 patients per year for less than 1 dollar per treatment.

Public health achievements aside, HealthStore's for-profit franchises are turning a profit for their owners - enough to be called a living wage. To quote the case study, "The HealthStore model demonstrates that primary healthcare delivery is not the sole domain of the publicsector. Its hybrid public-private micro-franchise model holds great potential for scaling up both withinKenya and throughout the developing world. The case shows that delivery systems are often the limitingfactor in low-income and rural communities, and that the market for private healthcare services is bothlucrative and socially transformative. By creating good jobs for trained healthcare personnel, HealthStoreis doing its part to reverse the troubling "brain drain" affecting much of Africa. Fundamentally,HealthStore clinics are positioned at the forefront of the fight against childhood disease and death. Thefact that HS clinics incorporate an innovative, for-profit franchise model speaks to the model?s potentialto greatly reduce the number of children who die from preventable diseases each year."

Download the case study directly (PDF - Adobe Acrobat reader required)
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