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Submitted by Derek Newberry on June 29, 2007 - 15:18.
The name of this company, Ouro Verde, literally translates to "Green Gold," referring to the environmental and economic benefits of the sustainably harvested Brazil nut. One of the founders discusses the history and future plans of Ouro Verde in a recent interview.

In 2002, an adventurous professor from the University of Sao Paulo and his wife moved to the rural southern region of the Amazon. They took with them little more than seed financing from the Brazilian government and a dream of helping to reverse the resource extraction practices that threatened the rainforests. Five years later, Luiz Fernando Laranja da Fonseca is the director of a company that has helped to revitalize the declining Brazil nut industry of Mato Grosso in a way that protects the valuable regional ecosystem services and generates income for local farmers.

The name of Luiz’s company, Ouro Verde, literally translates to “Green Gold,” an apt title given the value his company has found in sustainably harvesting the Brazil nut. This highly versatile food product is native to the region of Mato Grosso, where Ouro Verde’s primary operations are located. The company gives local farmers a viable alternative to the practice of unsustainable logging – suppliers harvest the Brazil nut which Ouro Verde is able to buy at a premium, adding value to the product by manufacturing Brazil nut-based cooking oils, butters and granulated powders. Ouro Verde goes further to ensure that a significant portion of its profits are shared with producers and reinvested in the community, as it has effectively cut out expensive middlemen by creating partnerships with local municipal governments to provide transportation and direct market access.


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