This is the second post in a series of successful - even if offbeat - models in the Indian subcontinent. The first is here.
In a number of initiatives aimed at the bottom of the pyramid, women – in groups – have been at the forefront.
- SKS Microfinance chooses to only target women because "they are the most marginalized and because they tend to use resources more productively than men".
- Unilever in India - HLL – partners with women entrepreneurs ("Shakti Ammas") to cater to a vast and untapped rural market.
(This post continues past the break; click "Read More" to continue)
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