The BOP business news from India brings readers updates on three firms whose names ought to ring a bell - Arvind, Hindustan Lever, and ITC. All three were featured in "The Fortune at the Bottom of the Pyramid" and have been the subject of case studies, speeches, articles, and much more. And now, thanks to the Indian business press, we hear about their continuing push down market.
Continue to read past the break for detailed reports on each company's progress.



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