Summary - MNC Business Laboratory

Submitted by John Paul on July 29, 2005 - 13:55.
Session Title:
MNC business laboratory: Two global companies explore low-income markets
Date of talk or publication:
December 14, 2004
Description:
Experienced managers with P&G and DuPont share with the conference their experiences in designing BOP enterprises, learning from these ventures, and grappling with how to "make it happen" inside large, complex organizations.
AttachmentSize
Tuesday 9.00 AM Session I.pdf21.69 KB
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